Jennifer Campbell is a fine artist/painter who needed a visual identity to unify her marketing efforts for galleries and direct buyers. The project goals were to create an identity that complemented her personal aesthetic and personality. There was also discussion that Jennifer could possibly use the logo as a stamp to apply to the back of her work. This consideration came about, as, oddly enough, while Jennifer can clearly paint, she has trouble signing her work in a way that she is happy with. Read “Jennifer R. A. Campbell Identity” more