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Blue Water Logo and Branding

by Steve Zelle, Graphic Designer, Ottawa Canada

Logo for Canadian Pulp Mill

Blue Water logo (colour) by Ottawa Graphic Designer idApostle

Blue Water is a pulp mill owned by E. B. Eddy. The goal for the branding was to create a logo that leveraged the simplicity and descriptive nature of the company name. The solution was reached by manipulating the similarity of the shapes found in waves of water and rolls of paper.

Blue Water logo (with type) by Ottawa Graphic Designer idApostle

Logo (with type)

Blue Water logo (colour palette) by Ottawa Graphic Designer idApostle

 Brand colour palette

Deliverables for Blue Water include logo, business cards and letterhead.

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idApostle is Steve Zelle, an Ottawa-based graphic designer specializing in brand identity. Contact me to arrange a chat, or to start a project. You can subscribe to my Newsletter or RSS feed, and join me on Facebook, Twitter, Google+ and Linkedin.